If we all give 25¢ a day
we can change the world.

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What we do

Every morning you’ll receive an email with the day’s cause and two charities to choose from.

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Sean Rad

“Giving should be something we do everyday, not once in a while. Good Today makes it easy for everyone to start their journey towards being a giver.”

Ashton Kutcher

“Good Today inspires and educates. It starts the day with a sense of gratitude and contribution to the greater good that generates positive returns in your day and life.”

Miriam Isa

"Good Today takes all the work and decision fatigue OUT of charity-giving. Every morning I click on the email. 3 seconds and 25 cents later- I've done good for the world. It's THAT easy... and deeply rewarding."

In the Press

Join our community of 7,500+ members, giving over $360,000 to collectively make an impact.

Introducing good today for teams

Sponsor your team to do good every morning via email or slack starting at $2/month per employee.

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How we gave yesterday

Traumatic Brain Injury

Brain Trauma Foundation

Improving the diagnosis and treatment of brain injuries through clinical and field research spanning the spectrum from concussion to coma.

Brain Injury Association

Helping millions of people living with brain injuries through advocacy and by training thousands of caregivers and brain injury specialists.

Do good today
for a better tomorrow.

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